Making Every Adventure Stylish

Founded by fashion and lifestyle influencer Serena Pitt, RESET the label was created from a love of travel. Thoughtfully designed, created and tested, the collection offers pieces that are fashion-forward and also meet all of a traveler's needs. Regardless if you're grabbing lunch with a girlfriend or catching your next flight, RESET has the perfect tote bag, fanny pack, accessory case or passport wallet for your adventure.

Steal the RESET Look Book

Get ready to pack your bags in style, whether your next trip has you chilling by the beach or about to hit the slopes. RESET has you covered for all of your travel needs.

Featured Product

Meet The New Black Tote Bag

From the Founder

"As a fashion and lifestyle influencer, I wanted travel accessories that were fashion-forward but didn't sacrifice functionality when I'm on-the-go. I'm always looking for ways to make traveling easier and less stressful and the accessories we choose to hold our most important items, are a vital part in our overall travel experience." - Serena Pitt